social advertising and social media expert. over 7 years in advertising and media market. technical and marketing analysis.My facebook feed
Catching Elephant is a theme by Andy Taylor
Social Marketing Paybook
360i Social Marketing Playbook
via Grégory.
La notion a retenir est page 49 : ” In order to gain control back, marketers will need to reinvent the digital Social Contract as we know it. (…) Technology will shift the power from brands to people as they are able to control their own identity. As a result, the Social Contract between people and brands will evolve.” evidemment dit par Jeremiah Owyang.
