Social Advertising Expert

Before, everyone was talking about (me included) digital identity, today it is fashionable to speak of social identity.

Beyond the mere presence on the internet and control messages from someone, about someone on someone, it is now necessary to protect its representation on social networks.

It is true that there are hundreds of networks, impossible to control all of its presence everywhere. We must therefore make choices.

We must choose to create its ID, its form of virtual identity on 2 categories of networks:

• Main Networks: you are or not convinced of the necessity of your presence on the networks, networks in this class are used by more and potentially places of confusion, communication problems against you ( you, your company, your community) if you are not. Facebook, Twitter are essential.
• Target Networks: these are the networks which primarily focuses on developing your core target. If you are a top athlete, an athlete known, choose widiwici …

Once established your presence. The second step is to certify your identity. For that two solutions are possible:

• First in some there are certified profile, eg Twitter (like @Alyssa_Milano),
• or, you can opt for a certification solution. More than openid, these solutions allow you to certify that you are not a spammer, a copier or a usurper. In my opinion the safest, best MyId.is is a solution that has proven.

His social identity is essential, it is important to monitor your presence. Are you sure to be wherever you think you should be ?