social advertising and social media expert. over 7 years in advertising and media market. technical and marketing analysis.My facebook feed
Catching Elephant is a theme by Andy Taylor
All the big companies have to use social on the web.
To illustrate the understanding of the social for big companies you can look the open keynote of P&G(pdf) about the Word of Mouth.
If it’s not clear for you that big companies understand the social you can look the Dell Slides :
Dell’s Social Media Journey - econsultancy Masterclasses, November 2009
View more presentations from KerryatDell.
What is my target ?
Just explain large firms have included but do not applied …