social advertising and social media expert. over 7 years in advertising and media market. technical and marketing analysis.My facebook feed
Catching Elephant is a theme by Andy Taylor
Advertising linage in Swiss newspapers tumbled sharply in January.
Following a trend established last spring and reflecting growing evidence of an economic slowdown in the country.
Ad revenues for the month dropped to 123.1 million francs, a 17.7 percent decline from January 2008, according to REMP.
the newspaper has many changes in recent years.
Newspapers have long been looking for monetization models that would enable them to make their site and attract people readers of their newspapers paper version as well as the Internet readers free articles.
The market will certainly find many changes, especially with the significant drop in revenue from advertising.