social advertising and social media expert. over 7 years in advertising and media market. technical and marketing analysis.My facebook feed
Catching Elephant is a theme by Andy Taylor

Apple introduces iAd producer. A soft to make easier the production of an ad for apple mobile screens (iPhone or iPad). With this tool you can create a rich media ads (so I suppose a social-riche media ads).
No flash of course but directly html5, css3 and javascript. iAd Producer is an ad drag-n-drop tool with all you need: visual editor, library, templates, effects and simulator. Maybe we can regret to get this app only on Mac.
You can access to advertising apple network here and discover a rich slide of examples.
Enjoy iAd !
I prefer the Greanpeace campaign, and you ?
Opa ad unitresearch_final
View more presentations from Thomas Postclic.

Oasis is a pefect case study of a brand on Socialnetwork with a perfect optimisation of tool and fans. More than 1,3 million of fans !
Whats is cool on Oasis ?
I like the presentation of fruits. you can read story and look pictures about each fruit.
What the next ?
We can imagine new tools : webcam tool to take a photo with your favorite fruit for example or to create an oasis-facebook avatar ?
What is your opinion about Oasis ?